So first of course all you need is to know what is marketing .
So Marketing is the activity , set of institution, The process of creating, communicating, delivering, & exchanging offering that have value for customers and the others stakeholders.
The techniques used in marketing include choosing targets marketing through market analysis & market segmentation .
The important things here is Marketing Concept .
1. Production Concept
Production concept focus on the distribution , the area of the distribution must be large. This concept usually try to reach all of the consumer create the product as much efficient as they can to create the minimum cost and can generate low price product .
2. Product Concept
Product concept is focus on the product itself , The product must have high quality & performance to make all of the consumer interested with that product.
3. Selling Concept
Selling concept focus on the promotion , the company that use this concept must be aggressive to promote & sell their product to the all of the customers.
4. Marketing Concept
Focus on the what customers need , make the customers have their satisfaction to your product / your company than your company competitors.
5. Marketing Social Concept
Same like marketing concept , but the difference here is we must transfer our superior value and also create the society well being.
Now we Must Know About Marketing Mix .
1. Product : Determine your product , you should make your product have a good quality & high performance.
2. Place : Choose where your company will be build , the main things here that you must to pay attention are the movement & the distribution of your product, specially for the distance.
3. Price : Set your effective price .
4. Promotion : make all the people know your product through the promotion that can be from the electronic media or from the newspaper and today also you can spread your promotion through the social media .
5. Process : Here company must focus to treat their your customers how you to build your relations and communication to your customers.
6. Physical Environment : YOUR WORKPLACE LA (IDK HOW TO EXPLAIN THIS , TO ALL THE PEOPLE THAT KNOW WHAT IS THIS, PLEASE COMMENT BELOW)
7. People : You should pay attention in people , because people is your customers , people is your employees and people is the main core of your company .
The main core is from point 1 - point 4 ! The rest is just for your reference !
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